5 tips for On-Page Optimisation for Beginners

If you’re reading this post, you’re probably interested enough in doing on-page optimisation for your website. SEO Services Singapore have generally classify it into 5 main tips.

1) URL/File Names

It is never a good idea to change your company or organisation’s domain name at this point of time. You would probably have spend alot of time, effort and money promoting that domain name.

You can probably keep your existing domain name and place keywords in your file name. For example, if you’re selling health check up packages, you can probably name it as www.company.com/health-check-up-packages.html

2) Meta Tags

Meta Tags includes having and maximising the usage of meta title, meta description, and meta keywords. These information are placed in the HTML code of your site pages. The meta title and description often appears as your website’s appearance in the search engine results page (SERPs) organic results. Today, the meta keywords tag by itself is no longer powerful. However, when used in conjunction with the meta title and meta description, it can certainly help to improve the search engine’s impression of your website,

3) Heading

A page heading is a text headline that is separated from the rest of your page copy (main body text). It gets the attention of both your customers (human users) as well as search engine crawlers, otherwise known as spiders. In general, we label these headings as H1 to H6 tags. The smaller the number, the bigger the text. Simple as that. With a bigger font size, you are telling the search engine what the page and article is talking about. A bigger text size also symbolises greater importance place