Cybersecurity: Protecting against cyber threats, such as fraud and data breaches, is a major challenge for the cards and payments industry.
Infrastructure Development: Ensuring a robust and reliable payment infrastructure, including POS terminals and internet connectivity, is essential for the growth of digital payments.
Regulatory Compliance: Adhering to complex regulations related to data privacy, consumer protection, and anti-money laundering is crucial for financial institutions.
Competition: Intense competition among banks, fintech startups, and payment providers.