Understanding Research Methodology: A Concise Definition and Theory

The methodical approach taken when conducting research is referred to as research methodology. It includes the ideas, methods, and strategies used to find, examine, and interpret data in order to respond to particular research questions. Research methodology, which has its roots in epistemology—the theory of knowledge—guarantees that studies are legitimate, trustworthy, and impartial. Research methodologies are grounded in two fundamental theoretical perspectives: qualitative and quantitative. With a focus on context and depth, qualitative approaches investigate social phenomena and subjective experiences. On the other hand, quantitative approaches use numerical data and emphasize measurement and statistical analysis to find trends and connections. Scholars increase the validity and applicability of their findings by matching research objectives with suitable methodologies.