The way a non-profit interacts with its donors, volunteers, and beneficiaries is similar to how a business interacts with its money; everything necessary to effect change flows from this interaction. That continuous flow of information is readily available to nonprofits via the WhatsApp Business API for Nonprofit Organizations, delivering instant updates, real-time notifications, and automated support for an efficient experience. WhatsApp smoothens the overall conversation, whether it be fundraising or event organization.