Use Firmographic Data to Close More Deals | Averickmedia

Firmographic data, also known as firmographics. It is a set of characteristics used to categorize corporations and organizations. Firmographics are data sets like demographics for people and technographic for technology. It allows you to categorize firms based on unique identifiers. It's especially beneficial for B2B teams looking to rapidly discover and engage qualified leads who are most likely to benefit from your product or service.

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