MarTech Interview with Tim Glomb, VP of Digital, Content, and AI at Wunderkind

Tim Glomb, VP of Digital, Content & AI at Wunderkind, dives into the convergence of AI, identity, and data—and how this trifecta is reshaping the future of customer-centric marketing and eCommerce personalization. With decades of experience spanning content, technology, and digital strategy, he underscores the shift toward first-party identity and personalized engagement. Tim highlights the importance of using data ethically to build trust and maintain human relevance—even as AI automates processes. He emphasizes that thoughtful identity resolution is the backbone of tailored marketing journeys and that well-managed AI can evolve from a tool to a strategic partner in campaign execution and optimization. Tim’s forward-looking vision underscores the transformative potential when brands pair technological innovation with deep empathy and customer insight.